Create an analog DOOH product

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⚙️ For DOOH administrators

To create an analog DOOH product, perform the following steps:

  1. In IXM One, go to Administration > DOOH > DOOH products.

  2. To create a new product, click New.

  3. In the Create new product window, specify the following properties and save your changes:

General

Short name

Specify an abbreviated name for the product.

You can't see this field if your system is set to automatically generate product short names from the product group short name.

Name

Specify the name of the product.

Description

Enter a description of the product.

You can use this description in business proposals and order confirmations.

Evaluation parameter

Select an evaluation parameter from the dropdown menu.

Product group

Select a product group from the dropdown menu.

Note that different product groups are available for analog and digital products.

Subgroup

Select a subgroup from the dropdown menu.

State

Select Active or Inactive.

You can't assign inactive products to product groups.

Format

Enter a description of the format like "2 Posters 4x3 meters".

This information can be useful for business proposals or orders.

Product information

Upload additional product information in the file format MP3, PDF, JPG, JPEG, PNG, or MP4.

You can later include these files in an business proposal to the client.

Permissions

Drag and drop user groups that are allowed to sell this product from the right to the left pane.

Ad spaces

Locations/Categories

Specify locations and categories in the following way:

  • Click Add location to add one or more locations where you want to show the bookings.

  • Click Add category to refine the ad spaces using categories.

Negated locations / Categories

Specify negated locations and categories in the following way:

  • Click Add negated location to specify locations where you don't want the booking to run.

  • Click Add negated category to refine the ad spaces using categories.

Values can be modified in the booking

Select to allow users to edit the ad space in the booking.

For example, they could add more locations and categories.

Price

Price

Specify the price in the predefined currency.

Price unit

Select one of the following options:

  • ad space: price per ad space of the selected location.

  • flat: price for all ad spaces of the selected location.

Price per

Select one of the following options:

  • day: price per ad space per day, or flat for all ad spaces per day.

  • started week: price per ad space per started week, or flat for all ad spaces per started week.

  • started month: price per ad space per started month, or flat for all ad spaces per started month.

  • year: price per ad space per year, or flat for all ad spaces per year.

Handling cost

To add up to three different handling costs, click on + and specify the following properties:

  • Enter a short description of the handling cost. Note that the description must be unique.

  • Specify the cost.

Minimum booking days

Specify the minimum duration for a booking of this product in days.

Minimum booking duration

Select to allow a shorter booking period than the minimum booking days which creates an extra surcharge for undercutting.

Surcharge for undercutting in %

Specify the extra surcharge in percent in case undercutting is allowed.

Note

If you see an Additional data tab, you can specify additional product data. This tab is custom and not enabled by default.

Please contact your Grassfish partner for more information.