- 06 Sep 2023
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DOOH
- Updated on 06 Sep 2023
- 1 Minute to read
- Print
Digital Out of Home (DOOH) refers to digital advertising in public places. The Grassfish DOOH module is an extension to the IXM Platform that supports you in the process of selling digital and analog advertising spaces. The main purpose of the DOOH module is selling digital spaces. However, it supports analog spaces just as well.
The DOOH module makes the whole sales process a lot easier. It facilitates client and content management, guides you through the complete booking workflow from start to finish, helps manage pricing, and supports you with a clear overview of sold and free ad spaces in your network.